Weight Loss Product Launch
Omnichannel Marketing Campaign
Today’s savvy shopper uses search and social media to become aware of products. Friends telling friends and referrals play a large role in how we sell today.
Our team will put together a cohesive launch plan with unified messaging and branding across multiple channels! The goal is to reach prospects where they are online and off and increase patient signups.
Grab the attention of old leads
Promote to current clients
Get referrals of friends and family
Schedule consultations with new patients.
Launch Plan Strategies
- Website content you can drop into your site
- Press Release
- Google Ad Campaign – researched and written. Click budget is not included.
- 2 Emails written to promote signups
- Social Media content (4 posts + timeline)
- Graphics for website, email, social media
Marketing Campaign Timeline
4-6 Weeks Prior
- Plan Messaging
- Write email copy, Ads, Website banner, and Press Release
2-3 Weeks Prior
- Create graphics
- Social Media content
1 Week Prior
- Set up Ad Campaign
- Schedule Content
- Update website
- Post Social Media
- Send Emails