Search Engine Optimization

Search Engine Optimization

Search Engine Optimization is the absolute key when it comes to driving business from search engines like Google to your business & website! If SEO is NOT part of your digital marketing plan at this point in time then you are missing out on what is essentially free business and only serving to hurt your company in the long-term! The term SEO may sound all technical and scary but it really just comes down to good website design and following all of the basic rules we’ve learned in our time doing this.

We have found that, especially with our med spa clients that just don’t have a good understanding of SEO, they don’t always understand the importance of it as well as why it’s more of an ongoing service and NOT a one-and-done kind of thing. We could compare it to social media marketing in a way – you wouldn’t just hire a team of social professionals to do your posting for a few months only to fire them and expect these old posts to keep getting tractions and drawing in customers – that’s a losing proposition. Well, you also really don’t want to let yourself think of SEO as a one-and-done kind of thing. Right off the bat, you need to be aware that to even see consistent results and improvements as a result of SEO it needs to be done for a good couple of months and a whole bunch of “little” things need to be put in place. Search engines are very picky about the rankings they come up with so we have to work hard to ensure they are getting as many good signals as possible about your medical spa business & website.

A good long-term SEO campaign will absolutely boost you in the organic rankings and draw in a lot more engagement and customers from your local area. These search engines like Google are all about pushing those local search results – we’re here to help you take advantage and make sure you medical spa comes out on top! Contact us today so we can talk game plan and figure out how we’re going to help you grow your business.

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